Kyle Kao

Kyle Kao

A🦕 of USFCA💛💚drinking 🍎 🧃

Kyle’s Projects

My resume

Practicum Project: Vagaro Inc. Partnership: Conduct market research through surveys & in-depth interviews for insight into the Tattoo industry to understand growth opportunities and client pain points.

A. Marketing Analytics Time Series and Causal Analysis on finding out what causes Netflix subscribers changes | Time Series and Causal analysis code

B. Survey Design & Data Collection

  1. Qualtrics Link : https://usfca.qualtrics.com/jfe/form/SV_3r5M3BP3jzI2j1s
  2. Tableau report
  3. Survey Design-Data analytics with R
    CODES Part1-Consumer Insights | Part2-App Interface | Part3-Price | Part4-Promotion | Part5-Safety/Security
  4. Survey Design-Final Data Analysis with Report

C.Experimental Design & Analysis- Final Project-Origami Frog Expriments and analysis

D. Digital Marketing

This experiential learning opportunity calls for teams to serve as digital marketing consultants for a non-profit organization.

  1. DIGITAL MARKETING AUDIT AND ADVERTISING CAMPAIGN PROPOSAL
  2. Digital Marketing Audit Report for Boys and Girls Club of North San Mateo County

E. Qualitative Market Research - 1. Ethnographic Research-Craigslist | 2. Final Presentation-Craigslist

F. Global Marketing

  1. Whole Foods Market Strategy & Planning for Philippines Expansion - Presentaiton about Expansion Whole Food Market to Philippines
  2. Global Marketing_Germany Presentation - Presentaiton about investing in Germany
  3. Global Marketing_Case Study Presentation-COSTA RICAN - Case study of Costa Rican Software

G. Foundation of MI

  1. Experimental project - try to use TikTok to gain as much as followers and likes in one week, test our ability to implement marketing strategies and tactics in a fun, real-world context.
  2. Individual Market Intelligence Resource Report - introduce a specific Marketing Intelligence resource (such as a database and insights) that assigned by professor with brief summarize and introduction of how to manipulate the resource for research usage.

H. Consumer Behavior -Consumer Behavior Final Project - Under the data collected from survey in Brendwood farmer’s market, this project is aim to give recpmmendation of restaurant for Brendwood City

This is KK’s website, I’m currently a MS Marketing Intellegence Student @USFCA
my LinkedIn
📫 Mail me @ skao3@dons.usfca.edu
A🦕 of USFCA💛💚drinking 🍎 🧃 is.gd/yADU2m